Professor Linda Scott gave her inaugural address in April at the University of Oxford. Her speech, entitled The Double X Economy, can be viewed on youtube by clicking here.
Professor Scott, now DP World Chair for Entrepreneurship and Innovation at Oxford University, created the concept of the Double X Economy to describe the global economy of women. While women have always engaged in economic behavior, their activities and outcomes have usually gone unnoticed, unmeasured, untracked, and unregulated, because of assumptions and limitations inherent in conventional economic thought. Because women usually are either employed in informal work or in unmonetized work, their considerable power has been made invisible by valuation systems that only recognize monetized transactions. The further tendency to focus on production without recognizing the role consumption plays in developing human capabilities and setting ethical standards has tended to obscure the power and reach of the women’s economy.
Today, however, the women of the developed nations engage with the global economy in varied ways: doing paid work at every level, exercising control of substantial wealth in the form of investments, making significant charitable contributions, as well as making the majority of consumption decisions across most product domains. The Double X Economy concept not only recognizes the participation of women in all aspects of the economy, but highlights the ways that these behaviors become interconnected across domains and national boundaries, while exhibiting a distinctive ethos as a result of the gendered identity of the participants.
Upcoming appearances:.
Professor Scott will speak at the Nuffield College Sociology Seminar Series on April 24, 2013. The topic is: ”Workplace Practices and the Family: Holding the Private Sector Accountable.” The theme for the series is family and work in the 21st century.
Professor Scott will be a keynote speaker at the Conference on Historical Analysis and Research in Marketing (CHARM) conference in Copenhagen, May 30-June 2, 2013. The topic is “Avon in Africa: The Paradox of Culture and Cosmetics.”
Professor Scott will give the opening speech at the Oxford Forum for Women in the World Economy on May 20, 2013 at the Said School.
Professor Scott will appear at the Oxford Analytica Global Horizons 2013 conference as part of a panel on the Double X Economy. September 2013.
Professor Scott will appear at a Global Summit on Women’s Entrepreneurship at Zhejiang University, Hangzhou, China in October, 2013.
Professor Scott will give a lecture at the University of Vermont in November, 2013.
Recent appearances:
March 7-9, 2013, Professor Scott was a keynote speaker at a conference on consumption and anthropology held at the University of California at Irvine. Her talk was on “Avon in Africa: The Paradox of Cosmetics and Culture.”
January 13, 2013, Professor Scott gave the opening remarks for the Emerging Markets Symposium in Oxford. The theme was gender inequality in emerging markets.
Professor Scott appeared at the Oxford Analytica Global Horizons 2012 conference in Oxford on September 20 and 21, 2012.
Professor Scott taught on the Goldman Sachs 10,000 Women course in Chengdu, China on September 26.
Professor Scott presented the results of eco-friendly alternatives to sanitary pads research at the Association for Consumer Research Conference in Vancouver on October 6, 2012.
Professor Scott presented to the International Women’s Network of Commerzbank in London on October 18, 2012.
Professor Scott presented “The Double X Economy” at Queen’s University, Belfast on October 25, 2012.
“The Double X Economy- Inaugural Address.” Formal public lecture to mark the DP World Chair for Entrepreneurship and Innovation. Nelson Mandela Theatre. Said Business School. University of Oxford. 5PM. April 24, 2012.
“The Double X Economy: Women, Markets, and Empowerment.” Paved with Good Intentions: Righting the Course for Corporate Citizenship, Harvard University, hosted by Interbrand, December 1
November 7, Dean’s Research Seminar, Said School, University of Oxford, 5.15PM, Rhodes Trust Theatre. Title: Avon in Africa: Results from a Three-Year Study.
November 8, Wine and Welfare discussion series, Green Templeton College, 8.30-10 PM.
Professor Scott appeared at the Cause-Related Marketing Forum in Chicago in May 2012. She spoke about the Pampers/UNICEF partnership with Nada Dugas, external relations for Pampers in Geneva.
“Making Money Off the Poor? Rural Sales and Consumer Products at the Bottom of the Pyramid.” Lunchtime panel at the Skoll World Forum. March 20, 2012, 12.45, Founder’s Room. Participants: Bob Crawford, Business Development Director, Unilever. Gavin McGillivray, Head of Private Sector Department, DFID, Nick Southern, Country Director, CARE Bangladesh. Introduction by Dr. Helene Gayle, CEO of CARE USA. Video is here.

